{"id":41773,"title":"Why We Are Stopping Fast Fashion","description":"The average person buys 60% more items of clothing every year and keeps them for about half as long as 15 years ago according to Greenpeace.  If this material has nowhere to go, that\u2019s more waste per person.  Less than 1% of clothing is actually recycled","content":"<p><span style=\"font-family:'Source Sans Pro', sans-serif;\">The average person buys 60% more items of clothing every year and keeps them for about half as long as 15 years ago according to Greenpeace. If this material has nowhere to go, that\u2019s more waste per person.<\/span><\/p><p>Less than 1% of clothing is actually recycled. 99% ends up in landfill or incineration. There\u2019s enough textiles landfilled alone each year to fill up the entire Sydney harbour estuary.<\/p><p>Not to mention that in the traditional fashion industry 60% of clothes are made from plastic and most are made using fossil fuels, equivalent to 10% of global emissions. If demand continues to grow at the current rate, the total carbon footprint of clothing would grow to 3,978 mega tonnes by 2050.<\/p><p>With population rates rising, we can see why it\u2019s so important to solve the waste issue in fashion. That\u2019s why we choose to make our products and packaging from natural organic materials, that can actually be recycled and we use renewable energy instead of fossil fuels. <span style=\"font-family:'Source Sans Pro', sans-serif;\">This means clean air, a cleaner environment, and instead of creating waste, creating new products from it.<\/span><\/p><p>Help us to be part of the solution, not part of the problem by sending back your unwearable product for FREE using the inside care label to be recycled and remade and even get store credit. A win for the planet and a win for you.<\/p><p><\/p>","urlTitle":"stopping-fast-fashion","url":"\/blog\/stopping-fast-fashion\/","editListUrl":"\/my-blogs","editUrl":"\/my-blogs\/edit\/stopping-fast-fashion\/","fullUrl":"https:\/\/popcult-clothing.com\/blog\/stopping-fast-fashion\/","featured":false,"published":true,"showOnSitemap":true,"hidden":false,"visibility":null,"createdAt":1723631998,"updatedAt":1726749403,"publishedAt":1726749402,"lastReadAt":null,"division":{"id":351155,"name":"Pop Cult"},"tags":[],"metaImage":{"original":"https:\/\/images.podos.io\/lwapwkmnsy2zdbjgtaxdvck5r1kpjsvea8mvu0syebu0hg4y.png","thumbnail":"https:\/\/images.podos.io\/lwapwkmnsy2zdbjgtaxdvck5r1kpjsvea8mvu0syebu0hg4y.png.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/lwapwkmnsy2zdbjgtaxdvck5r1kpjsvea8mvu0syebu0hg4y.png.jpg?w=1920&h=1440"},"metaTitle":"","metaDescription":"","series":[],"similarReads":[{"id":41735,"title":"How Our Packaging Is Sustainable","url":"\/blog\/how-our-packaging-is-sustainable\/","urlTitle":"how-our-packaging-is-sustainable","division":351155,"description":"Instead of plastic packaging, we only use rip and splash-proof mailer bags made out of paper. Big orders come in cardboard boxes, with paper-based tape. Since its made from plants, not plastic, it\u2019s designed with nature in mind. Just like everything else we do.\n\nEven though you can, we suggest you don\u2019t put it straight in the recycling - use it as wrapping paper, colour it in or try out some origami.","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/a6rgcqujqj9tyt8xaxg3a1pqpnk9kheb1ichlkbhuynwvfuk.png.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/a6rgcqujqj9tyt8xaxg3a1pqpnk9kheb1ichlkbhuynwvfuk.png.jpg?w=1920&h=1440"},"hidden":0},{"id":41734,"title":"How We Are Ending Fashion Waste","url":"\/blog\/how-we-are-ending-fashion-waste\/","urlTitle":"how-we-are-ending-fashion-waste","division":351155,"description":"In the UK, only around a third of the 650,000 tonnes of discarded clothes are given to charity or second hand stores to be resold, and the rest (440,000 tonnes) is sent off to textile recyclers or the bin. As nearly two thirds of all clothing is now made from synthetic material like polyester, it means that much of it ends up in landfill or incineration as it cannot be easily recycled into new products. Which is why our products are made from natural materials like organic cotton, using only renewable energy, and printed to order - giving what people need, when they need it and ensuring no waste is made in the process","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/j46rzqdajqonhcvg16c11vmsldw0oucttv0ybakyki0r9f96.png.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/j46rzqdajqonhcvg16c11vmsldw0oucttv0ybakyki0r9f96.png.jpg?w=1920&h=1440"},"hidden":0},{"id":41865,"title":"Why Our Items Are Digitally Printed","url":"\/blog\/why-our-items-are-digitally-printed\/","urlTitle":"why-our-items-are-digitally-printed","division":351155,"description":"Our products are made using 100% Certified Cotton, which is what makes them so soft and cosy to wear.  We wanted the printed process to compliment the softness of the clothes which is why we digitally print our items.","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/88mfoddwooonphhs4xlmcrsosh5bcrmxxljpqfzdyhsibd68.png.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/88mfoddwooonphhs4xlmcrsosh5bcrmxxljpqfzdyhsibd68.png.jpg?w=1920&h=1440"},"hidden":0}],"labels":[]}