{"id":41734,"title":"How We Are Ending Fashion Waste","description":"In the UK, only around a third of the 650,000 tonnes of discarded clothes are given to charity or second hand stores to be resold, and the rest (440,000 tonnes) is sent off to textile recyclers or the bin. As nearly two thirds of all clothing is now made from synthetic material like polyester, it means that much of it ends up in landfill or incineration as it cannot be easily recycled into new products. Which is why our products are made from natural materials like organic cotton, using only renewable energy, and printed to order - giving what people need, when they need it and ensuring no waste is made in the process","content":"<p>In the UK, only around a third of the 650,000 tonnes of discarded clothes are given to charity or second hand stores to be resold, and the rest (440,000 tonnes) is sent off to textile recyclers or the bin.<\/p><p>As nearly two thirds of all clothing is now made from synthetic material like polyester, it means that much of it ends up in landfill or incineration as it cannot be easily recycled into new products.<\/p><p>Which is why our products are made from natural materials like organic cotton, using only renewable energy, and printed to order - giving what people need, when they need it and ensuring no waste is made in the process. This is what sustainability looks like.<\/p><p>What\u2019s even better is once you\u2019ve finished with our product, use the QR code found on the inside care label to send it back to our partners Remill for FREE where the cotton will be shredded. Shredded material is broken down and respun into Remill yarn (50% recycled organic cotton and 50% organic cotton), dyed, then cut and sewn. The new Remill product is ready to be printed on demand, just like our other products, and can be sent back, again and again, to keep material in the loop.<\/p><p>This means that every item purchased never has an of life. Help us end wastage by sending back your products to Remill and even get store credit for the items you send back as a thank you from us. Your items will be remade into new products, keeping the material in the loop and out of landfill. Simple, sustainable, circular.<\/p>","urlTitle":"how-we-are-ending-fashion-waste","url":"\/blog\/how-we-are-ending-fashion-waste\/","editListUrl":"\/my-blogs","editUrl":"\/my-blogs\/edit\/how-we-are-ending-fashion-waste\/","fullUrl":"https:\/\/popcult-clothing.com\/blog\/how-we-are-ending-fashion-waste\/","featured":false,"published":true,"showOnSitemap":true,"hidden":false,"visibility":null,"createdAt":1723473419,"updatedAt":1730471618,"publishedAt":1730471617,"lastReadAt":null,"division":{"id":351155,"name":"Pop Cult"},"tags":[],"metaImage":{"original":"https:\/\/images.podos.io\/j46rzqdajqonhcvg16c11vmsldw0oucttv0ybakyki0r9f96.png","thumbnail":"https:\/\/images.podos.io\/j46rzqdajqonhcvg16c11vmsldw0oucttv0ybakyki0r9f96.png.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/j46rzqdajqonhcvg16c11vmsldw0oucttv0ybakyki0r9f96.png.jpg?w=1920&h=1440"},"metaTitle":"","metaDescription":"","series":[],"similarReads":[{"id":41739,"title":"Why We Use 100% Organic Cotton","url":"\/blog\/why-we-use-100-organic-cotton\/","urlTitle":"why-we-use-100-organic-cotton","division":351155,"description":"There are lots of benefits to using organic materials.  It is what makes our products stronger, longer lasting, softer and breathable. As we only use natural materials, it means that one day the material will end up back in a natural process. Maybe it\u2019ll decompose into plant food, or a home for a woodlouse. That\u2019s nature\u2019s solution. It means no pollution.","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/nxikiemetippeplkhswerqzfaoguuaxf4uvmrzzvrd9lhjnm.png.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/nxikiemetippeplkhswerqzfaoguuaxf4uvmrzzvrd9lhjnm.png.jpg?w=1920&h=1440"},"hidden":0},{"id":41865,"title":"Why Our Items Are Digitally Printed","url":"\/blog\/why-our-items-are-digitally-printed\/","urlTitle":"why-our-items-are-digitally-printed","division":351155,"description":"Our products are made using 100% Certified Cotton, which is what makes them so soft and cosy to wear.  We wanted the printed process to compliment the softness of the clothes which is why we digitally print our items.","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/88mfoddwooonphhs4xlmcrsosh5bcrmxxljpqfzdyhsibd68.png.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/88mfoddwooonphhs4xlmcrsosh5bcrmxxljpqfzdyhsibd68.png.jpg?w=1920&h=1440"},"hidden":0},{"id":41735,"title":"How Our Packaging Is Sustainable","url":"\/blog\/how-our-packaging-is-sustainable\/","urlTitle":"how-our-packaging-is-sustainable","division":351155,"description":"Instead of plastic packaging, we only use rip and splash-proof mailer bags made out of paper. Big orders come in cardboard boxes, with paper-based tape. Since its made from plants, not plastic, it\u2019s designed with nature in mind. Just like everything else we do.\n\nEven though you can, we suggest you don\u2019t put it straight in the recycling - use it as wrapping paper, colour it in or try out some origami.","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/a6rgcqujqj9tyt8xaxg3a1pqpnk9kheb1ichlkbhuynwvfuk.png.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/a6rgcqujqj9tyt8xaxg3a1pqpnk9kheb1ichlkbhuynwvfuk.png.jpg?w=1920&h=1440"},"hidden":0}],"labels":[]}